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Building A Storybrand: Clarify Your Message So Customers Will Listen
Autor:
Wydawca: Thomas Nelson Publishers
Data wydania: 16.11.2017
Typ okładki:miękka okładka
EAN: 9781400201839
Opis
Opis
Seven proven elements of powerful stories that will dramatically improve the way you connect with your customers and drastically grow your business.
Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.
Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Producent/osoba odpowiedzialna za bezpieczeństwo produktu
HarperCollins Publishers
Macken House, 39/40 Mayor Street Upper, Dublin 1, D01 C9W8
D01 C9W8 Dublin
enquiries@harpercollins.ie
Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.
Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Producent/osoba odpowiedzialna za bezpieczeństwo produktu
HarperCollins Publishers
Macken House, 39/40 Mayor Street Upper, Dublin 1, D01 C9W8
D01 C9W8 Dublin
enquiries@harpercollins.ie
Szczegóły
Szczegóły
Data wydania: 16.11.2017
Liczba stron: 240
Wymiary: 21.2x14.1
Typ okładki:miękka okładka
Wydawca: Thomas Nelson Publishers
Autor:
Tytuł:Building A Storybrand: Clarify Your Message So Customers Will Listen
EAN: 9781400201839
Recenzje
Recenzje
Produkt nie ma jeszcze recenzji.
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Nasza cena:62,38 zł
Cena katalogowa dostawcy: 83,90 zł
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