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A Dictionary of Media and Communication
Autorzy:
Wydawca: Oxford University Press
Data wydania: 06.03.2020
Seria: Oxford Paperback Reference
Typ okładki:miękka okładka
EAN: 9780198841838
Opis
Opis
This authoritative and up-to-date A-Z covers all aspects of interpersonal, mass, and networked communication, including digital and mobile media, advertising, journalism, and nonverbal communication. This new edition is particularly focused on expanding coverage of social media terms, to reflect its increasing prominence to media and communication studies as a whole.
More than 2,000 entries have been revised, and over 500 new terms have been added to reflect current theoretical terminology, including concepts such as artificial intelligence, cisgender, fake news, hive mind, use theory, and wikiality. The dictionary also bridges the gap between theory and practice, and contains many technical terms that are relevant to the communication industry, including dialogue editing, news aggregator, and primary colour correction.
The text is complemented by biographical notes and extensively cross-referenced, while web links supplement the entries. It is an indispensable guide for undergraduate students of media and communication studies, and also for those taking related subjects such as television studies, video production, communication design, visual communication, marketing communications, semiotics, and cultural studies.
Producent/osoba odpowiedzialna za bezpieczeństwo produktu
Oxford University Press Polska Sp. z.o.o.
Aleja Wilanowska 372
02-665 Warszawa
office@oup.com
223909600
More than 2,000 entries have been revised, and over 500 new terms have been added to reflect current theoretical terminology, including concepts such as artificial intelligence, cisgender, fake news, hive mind, use theory, and wikiality. The dictionary also bridges the gap between theory and practice, and contains many technical terms that are relevant to the communication industry, including dialogue editing, news aggregator, and primary colour correction.
The text is complemented by biographical notes and extensively cross-referenced, while web links supplement the entries. It is an indispensable guide for undergraduate students of media and communication studies, and also for those taking related subjects such as television studies, video production, communication design, visual communication, marketing communications, semiotics, and cultural studies.
Producent/osoba odpowiedzialna za bezpieczeństwo produktu
Oxford University Press Polska Sp. z.o.o.
Aleja Wilanowska 372
02-665 Warszawa
office@oup.com
223909600
Szczegóły
Szczegóły
Data wydania: 06.03.2020
Liczba stron: 560
Wymiary: 19.6x12.9
Typ okładki:miękka okładka
Wydawca: Oxford University Press
Autorzy:
Seria: Oxford Paperback Reference
Tytuł:A Dictionary of Media and Communication
Kategorie:
EAN: 9780198841838
Recenzje
Recenzje
Produkt nie ma jeszcze recenzji.
Zamieszczenie recenzji nie wymaga logowania. Sklep nie prowadzi weryfikacji, czy autorzy recenzji nabyli lub użytkowali dany produkt.
Nasza cena:77,03 zł
Cena katalogowa dostawcy: 103,90 zł
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