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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
Autor:
Wydawca: Harvard Business Review Press
Data wydania: 09.04.2024
Typ okładki:twarda okładka
EAN: 9781647826765
Opis
Opis
The bestselling classic on disruptive innovation by renowned author Clayton M. Christensen.
His work is cited by the world's best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller - one of the most influential business books of all time - innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right yet still lose market leadership.
Now with a foreword by Marc Benioff, the cofounder and CEO of Salesforce, Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices.
Offering both successes and failures from leading companies as a guide, The Innovator's Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation.
Sharp, cogent, and provocative - and consistently noted as one of the most valuable business ideas of all time - The Innovator's Dilemma is the book no manager, leader, or entrepreneur should be without.
His work is cited by the world's best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller - one of the most influential business books of all time - innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right yet still lose market leadership.
Now with a foreword by Marc Benioff, the cofounder and CEO of Salesforce, Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices.
Offering both successes and failures from leading companies as a guide, The Innovator's Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation.
Sharp, cogent, and provocative - and consistently noted as one of the most valuable business ideas of all time - The Innovator's Dilemma is the book no manager, leader, or entrepreneur should be without.
Szczegóły
Szczegóły
Data wydania: 09.04.2024
Liczba stron: 320
Wymiary: 15.5x23.5
Typ okładki:twarda okładka
Wydawca: Harvard Business Review Press
Autor:
Tytuł:The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
EAN: 9781647826765
Recenzje
Recenzje
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Zamieszczenie recenzji nie wymaga logowania. Sklep nie prowadzi weryfikacji, czy autorzy recenzji nabyli lub użytkowali dany produkt.
Nasza cena:131,91 zł
Cena katalogowa dostawcy: 138,90 zł
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