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Opis

Opis

In today’s world, truth no longer triumphs because it is correct—it survives because it is emotionally persuasive, algorithmically amplified, and socially acceptable.

In The Power of Perception – When Reality Loses the Battle, Dr Orhan Dragaš explores what happens when perception overtakes fact, and when feelings outweigh evidence. With clarity and depth, he shows how digital platforms, reputation networks, and emotional echo chambers have eroded shared reality, leaving societies vulnerable to manipulation, mistrust, and political radicalisation.

Drawing on philosophy, psychology, and sociology, Dragaš dismantles the illusion that technology is neutral. Instead, he reveals how algorithms and attention economics quietly shape what we accept as real.

This is not just a book about “fake news” but a guide to understanding how truth itself is made - and unmade - in the 21st century. Thought-provoking and urgent, it challenges readers to confront a fundamental question: can we still agree on what reality is?


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